Red River runs in our blood.
Reservations Unlimited is one of Red River's longest-running vacation rental management companies, born in the 1980s, still on Main Street, still run by people who actually live here.
Four decades of front-porch hospitality.
We opened our doors in the 1980s and never left. Shoulder pads, sweat bands, perms, trends came and went. Red River, somehow, stayed cool. So we kept doing what worked: matching guests with the right property, picking up the phone when it rang, and treating every booking like we'd see you at the coffee shop the next morning. Because we probably will.
In 2016, lifelong Red River visitor David Wilcox took over as owner. He grew up chasing "The Face" at Red River Ski Area; now his son Cooper is doing the same. David and members of the team serve various volunteer roles throughout the town, including the Red River Chamber of Commerce, because looking after the town and looking after our guests are really the same job.
"Trends come and go. Red River stays cool, and we've had a front-row seat for forty years of it."
From "River City" to your next vacation.
The story of Red River, and our small part in it.
- Pre-1860s
Ute & Jicarilla Apache homelands
Long before any town existed, the high valley at the foot of the Sangre de Cristos was the seasonal home of the Ute and Jicarilla Apache peoples.
- 1860s–1905
Gold, silver & copper rush
Prospectors flooded "River City," carving hundreds of mines into the mountains, Golden Treasure, Silver King, Black Copper and more.
- 1920s–1940s
From mining camp to mountain escape
As the ore ran out, the valley reinvented itself. Lodges like the Pioneer welcomed the first generation of summer visitors looking for cool mountain air.
- 1950s–60s
The slopes open
Red River Ski Area turns the town into a true year-round destination, skiing in winter, fly fishing and hiking in summer.
- 1980s
Reservations Unlimited is born
We open our doors on Main Street and start matching visitors with the cabins, condos, and lodges that make a Red River vacation feel like home.
- 2016
A new chapter
Lifelong Red River visitor David Wilcox takes the helm, bringing fresh energy while keeping the small-town, neighbor-to-neighbor service that built the company.
- Today
Your home base in the mountains
A hand-picked portfolio of one-of-a-kind rentals, on the river, near the slopes, in town, and tucked away in the Upper Valley.
Booking direct. Backed by neighbors.
Locally owned & operated
Our office is on Main Street and our team lives, skis and fishes here year-round.
Decades of experience
One of Red River's longest-running vacation rental management companies.
Military & First Responder discounts
Proud to give back to the people who serve. Call us for current rates.
One-of-a-kind rentals
Riverside cabins, near the ski area condos, and mountain retreats, always a new experience.
We're not just a business in Red River, we're part of it.
From volunteering with the Chamber of Commerce to weekend ROV runs up Bobcat Pass, our team is wrapped up in everything that makes this town tick. We send guests to the best green-chile breakfast on Main Street, point them in the right direction for a day of fishing, and inform them about their ski rental options.
Your Red River vacation starts here.
Pick a cabin, grab a green-chile breakfast, and we'll see you on the mountain.